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Sara Lowell

Driving Growth and Efficiency: The Power of a Business Manager

Updated: Feb 10


You started your business because of a passion rather than having it as a passing thought. But what if I told you this….. You do not have to do it alone! What if I told you, you can build your business higher than what it is now, have all the things you need and want without a worry in sight?


This may sound familiar: You’re always shifting directions and considering new opportunities, such as launching a new service, starting a podcast, or taking that long-awaited vacation. But how do you handle everything? How can you manage everything without feeling like you’ll get nothing done?


You see, you’re growing, taking on new clients and then it hits you…… You’re working endless nights, working on the weekends and just can’t seem to come above water. Did you know 81% of business owners work nights and 89% work on the weekends? But you don’t have to! Don’t be in that high percentage! It’s time for you to take back the enjoyment of your business.


Here’s the thing, you’re moving fast, and it’s only going to get faster. Having a business manager on your side is beneficial to your business success. A business manager services a vital link between leadership and operations.


In this post, we’ll explore the benefits of hiring a business manager and how this manager is going to contribute to your success. We’ll dive into soft skills training and its impact on team success. By the end, you’ll have a better understanding of the value of hiring business manager


Day-to-Day Operations as a Business Manager


Daily tasks for a business manager involve much more than sitting at a desk and punching in numbers. As the business expands, the operations will take on more tasks. There is the back end, represented by the business manager, and the front end, represented by you.

Are you prepared to focus on that alone and leave the backend management to someone else? I’m not telling you to let go but take an easy and do the things that bring you joy.


Here are the main responsibilities of a business manager on a daily basis:


Team Supervision


When you hire a business manager, they will make sure both you and your staff are prepared to achieve success.

This involves:


  • Delegating tasks

  • Setting goals

  • Monitoring progress

  • Provide guidance and support


All of the above gives support to the team to ensure projects are completed effectively.


Communication and Collaboration


There can be no successful business relationships without open lines of communication. A business manager’s job is to act as a go-between and make sure it runs smoothly. The business manager will serve as a point of contact between you, your team, and any clients you may have.


Also, collaboration is key as this encourages teamwork and fosters a collaborative work environment.


Workflow and Efficiency


Without a workflow, completing tasks would be impossible. There is a method to everything you do! It’s important to have a plan in place for completing a project before you work on it with your team.


Consider this blog as an example. The process began with the idea, then moved on to the research, the outline, the first draft, and then editing. If these steps were not in place to create this piece, you wouldn’t be reading this.


It's advisable to record these processes in a project management tool.


What does this have to do with a business manager? Well, this business manager will worry about the workflow for you. It’s an essential position since it helps establish the tone for the rest of the workday, the week, and the month. You already have a plan for the following week’s worth of social media posts. This is equivalent to that. The business manager’s role is to note everything you’re working on, from projects to client work to meetings, and make sure you’re well-prepared for success.


As the business manager gets to know your team (if you have one), they will be better able to delegate responsibilities, undertake the research, and provide the resources to the individuals who need them.


Importance of Workflow Efficiency


With an efficient workflow, time and effort can be saved. It helps individuals stay on track and focus on their work, which increases output. By working together and sharing ideas, team members are better able to achieve their professional goals and contribute to the team’s overall success.


In order to achieve the “perfect” workflow, it is necessary to evaluate and enhance existing workflows. A manager’s job is to ensure the business’s success and growth by asking input and keeping track of operations.


Cultivating Team Success + Guidance


Many individuals leave their positions because the business did not support them. It was business as usual: show up, do your thing, and leave. (In person or virtually). The workplace has turned into a constant hiring and firing zone. Finding new people is draining, but have you considered why that is? It’s not because they’ve started working somewhere else, it’s because of a direct result internally.


At the start of 2022, millions of individuals quit their jobs due to poor conditions in the areas of communication, teamwork, and morale. It’s saddening.


When you develop a team, it takes more than just having people show up to work; you also need to make sure they feel welcomed, provide them with opportunities to learn new skills, and show them they have your support no matter what.


How does a business manager cultivate the success of a team?


Effective Team Building


The business manager has the responsibility of building and nurturing teams within the business. This person will have one-on-one meetings with each individual to assess their skill sets, distribute work accordingly, and promote teamwork.


Goal Setting and Communication


The business manager’s role is to implement the owner’s instructions and oversee the team’s performance to ensure that the business meets its goals. The business manager acts as the go-between for all the team’s information needs and wants. In addition, the manager of business operations can monitor progress and organize team meetings.



Conflict Management


In the event of a disagreement, a business manager will step in, evaluate the situation, and encourage productive dialogue in order to find a workable solution. In order to find an ideal solution, they will promote open discussion and active listening. Productivity will increase because of this.


Soft Skills Training


Let's first define what soft skills are before discussing their benefits to your success.

Soft skills refer to your interpersonal traits and the ability to interact effectively with others. These skills include communication, teamwork, adaptability, leadership, problem solving, emotional intelligence, time management and more.


To get a better understanding, you can take a look at other blog posts that discuss soft skills.

In order to develop team performance and motivate people to achieve their best, soft skills are essential. Maintaining these abilities is important to the success of your team and the business. Members of the team will work together more effectively and achieve their goals as a team if they show these skills.


So how would a business manager implement this?


  • Meet with everyone individually to conduct an assessment to identify the soft skills that require improvement

  • Workshops which can be held at any given time. These workshops can go in depth on each skill.

  • Continued education is an ongoing process and this will encourage professional and personal development.

Benefits:

  • Enhanced Communication and Collaboration

  • Increased Productivity

  • Positive Work Environment

  • Improved Client/Customer Service and Satisfaction

  • Long-term Success and Growth


Ready to Unlock your Potential with a Business Manager?


I see you. I understand that none of this was on your mind when you first began your business. After working with teams for a while, I can say with confidence there is a need for a business manager. I get that you want to be everywhere at once, but there’s a small problem: you’ll become exhausted and overwhelmed if you do.


Even if you don't have a team, you grow and become busy in which you just keep at it and are not sure which way is up. And that’s ok! I was afraid to do one task, I just couldn't do it. I was doing way too much already. Once that task was delegated to someone else, it has been smooth sailing.


Having a business manager on your team is invaluable, as they will prevent burnout and ensure success along with so much more.


Therefore, the person you hire to manage your business on a day-to-day basis will oversee your operations, manage your team, cultivate growth, and contribute to your success.


Also, as stated, this manager is accountable not only for taking care of those operations but also for performing the soft skills training. This training does not consist of only a discussion about what each skill is, but ensures that everyone is using these skills in their day-to-day work lives.


Can you answer these questions for me:

  • Are you ready to scale?

  • Do you want to take on a new project such as a podcast or blog…or whatever you choose?

  • Do you want to work on weekends? Do you really need to?

  • Do you want to do it alone?

  • Did you know I can help you achieve your goals and success?


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